VISIONARY, IMPACT DRIVEN, HEALTH SCIENCES INNOVATION STRATEGY, MARKETING AND THOUGHT LEADER
INNOVATION TO REVENUES FROM VISION AND STRATEGY TO STELLAR EXECUTION

MEASURABLE HEALTHCARE TECHNOLOGY INNOVATION LEADERSHIP

6 ENTERPRISE SOFTWARE SOLUTIONS
SUCCESSFULLY COMMERCIALIZED
Innovation Strategy– Build-Buy-Partner-Disrupt
$1.2 BILLION +
IN REVENUE REALIZED
Innovation Go-To-Market and Commercialization
$3.5 BILLION +
IN SALES PIPELINE ENABLED
Innovation Portfolio Management

Industry Recognized Thought Leader with Blog & Twitter Readership across 47 countries referenced by:

  • • The Harvard Medical School
  • • Partners Healthcare
  • • HL-7 Standards Blog
  • • The Ohio State University (OSU)
  • • The Washington Post

Innovation Strategy

(Build-Buy-Partner-Disrupt)

  • Measure and Quantify Solutions to Market and Customer Problems
  • Proactively Identify and Exploit "Disruptive Innovation" Opportunities
  • Innovation Ideation and Solutioning Driven by the "Voice-of-Your-Customer"
  • Marshall the Leadership, Competencies and Resources needed to Drive a Win-Win 'Build-Buy-Partner' Strategy to Stellar Execution

Thought Leadership »

Thought Leadership »

"Andy's leadership with our innovation strategy, identifying + leading a strategic acquisition, and driving the go-to-market planning and execution collaboratively with our partners, was mission critical to making this one of the most successful acquisitions in SAP's recent history!"

Senior Vice-President, Industry Solutions, SAP

Innovation Go-To-Market

& Commercialization

Award Winning 3D Solution Benefit Demo crafted by Andy's Team »
  • Segment your Market and Target Customers based on 'Customer Value' rather than 'Product Utility'
  • Deploy 'Value-based Marketing and Selling" to Maximize Margins versus Competing on Price
  • Leverage Customers as your Evangelists
  • Embed 'Social Business Best Practices' and Pragmatically Execute on your Go-to-Market Plans to Engage and Qualify your Target Customers and Prospects
  • Lead with Competencies and Resources needed to Deliver Measurable 'Return-on-Marketing Investment (ROMI)
Award Winning 3D Solution Benefit Demo crafted by Andy's Team »

Thought Leadership »

Thought Leadership »

"Andy is extremely strategic, very creative and resourceful, understands and espouses value based selling, is both a team player and an inspirational leader who draws the very best from his team and commands respect from his peers. In his current leadership role, he has delivered measurable value to his stakeholders and customers across the globe thru stellar execution on all our go-to-market strategy and plans."

General Manager, Cardiovascular IT and Imaging, GE Healthcare.

Innovation
Portfolio Management


  • Fact and Insights-Based Portfolio Approach to Innovation
  • Align Portfolio Management Strategy with Innovation Life cycle
  • Calibrate Investments and Resource Allocation to Maximize Your "Window of Profitable Opportunity"

Thought Leadership »

Thought Leadership »

"Dear Andy, Congratulations on being identified as Top Talent during this year's talent review cycle!

My colleagues and I are proud and pleased to welcome you again to SAP's "Top Talent" community."

EVP, Solutions Management, Product and Technology Group (PTG), SAP

Health-Sciences
THOUGHT LEADERSHIP

Check out Andy's Recent Blogposts on Social Business and Health Innovation Opportunities in Healthcare and Life Sciences, with 30,000+ page views across 47 countries:


"Congratulations Andy, your recognition as 'one of the top 10 twitters in healthcare IT (HIT) strategy and social media is well deserved!"

Director, Center for Connected Health, Harvard Medical School & Partners Healthcare.

Leadership EXPERIENCE

Global Solutions Marketing Leader, Cardiovascular IT & Imaging
GE Healthcare IT, Plano, TX (September 2011 to Present)

  • Led global teams to orchestrate a 360 degree award winning launch of GE Healthcare's Cardiovascular IT and Imaging Platform – Centricity Cardio Enterprise
  • Delivered $ 70 MM in incremental sales pipeline from scratch
  • Identified $ 300 M in incremental opportunities, thru delivery of best practice conjoint and pricing insights, to guide the 3 year solution, packaging, pricing strategy and roadmap.
  • Two Leadership Awards from the Chief Marketing Officer, GE Healthcare IT

View More GE Healthcare Testimonials »

Global Head of Solutions Strategy & Marketing, Healthcare & Life Sciences
SAP Health-Sciences, Dallas, TX (December 2003 – September 2011)

  • Identified $1.2BN+ healthcare provider and life sciences opportunities, through delivery of best practice market opportunity blueprint, bringing $250M+ incremental revenue over 3 years Enabled $700 M+ in health-sciences revenues between 2007 - 2011 thru global go-to-market initiatives
  • Led repositioning, packaging, pricing, and go-to-market strategy of major acquisition, delivering $250 MM incremental revenues within 24 months.
  • Recognized by the SAP Exec Board as 'Top Talent Leader'

View More SAP Health-Sciences Testimonials »

Global Head of Product Marketing, Supply Chain Management for Life Sciences
i2 Technologies (now JDA Software), Dallas, TX (August 2000 - December 2003)

  • Enabled $ 220 MM in incremental revenues – led three innovative solution offerings to market for pharma and medical device manufacturers.
  • Demonstrated reduced finished goods inventory $8MM (12% reduction) and 20% customer service improvement with a global contact lenses manufacturer.
  • Demonstrated $11 MM work-in-progress inventory reduction and 18% improvement in asset utilization with a top 3 global medical device manufacturer.

View More i2 Technologies Testimonials »

Senior Strategy Consultant & Analyst
Digital 4Sight Inc., Toronto, Canada (January 1999 – August 2000)

  • Developed vision, offerings, product strategy, positioning and messaging for e-fulfillment, enabling $200 M+ in incremental revenues for the client.
  • Orchestrated strategy consulting toolkit licensed by IBM, PwC, and Deloitte Consulting.
  • Delivered industry benchmark strategy frameworks for the bestselling publication, Digital Capital - Harnessing the Power of Business Webs (Harvard Business School Press).

View More Digital 4Sight Testimonials »






Education, Honors and Awards »

"A great Leader who inspires the team to really deliver its best, is very inclusive and sets a clear vision with expectations and clear deliverables; He isn't afraid to get his hands dirty by doing great work himself while directing others."

Chief Marketing Officer (CMO)'s Office, GE Healthcare

"Andy is a leader, a mentor and a team player with "contagious enthusiasm" rolled into one. He would be my first choice for Chief Marketing Officer (CMO) on my team if I found my own company"

Senior Vice-President (SVP) of Solutions Management, SAP

"Andy combines the ability to think creatively, a strong business background and mindset, and a phenomenal ability to execute. He will be sorely missed here at i2. I would hire Andy again in a heartbeat. I wish him all the best in his next endeavors, and my congratulations to those with whom he next shares his prodigious talents."

EVP and Chief Marketing Officer (CMO)

"As a strategy consultant and senior analyst, Andy Dé distinguished himself amongst his peers and in the wider professional community as a truly outstanding practitioner. He is an exemplary professional - enthusiastic, creative, collaborative and passionate in his work. I will miss his presence with our firm. He will be an asset to any company, community or country he joins."

Founding Partner, Digital 4Sight, Toronto, CANADA (2000)


Education, Honors and Awards »

View Testimonials »
Professional Affiliations »

EDUCATION, HONORS AND AWARDS

Andy had the rare distinction of having his entire graduate education - three Masters Degrees across three countries funded through some highly coveted scholarships from prestigious institutions/ organizations as below:

Strategic Marketing for Health-Sciences Executive Management Program
KELLOGG SCHOOL OF MANAGEMENT
Northwestern University, Evanston, IL, USA. (October 2007)

Sponsored by the SAP Top Talent (Top 2% at SAP) Award Program

MASTER OF BUSINESS ADMINISTRATION (MBA)
Business Strategy and Marketing
RICHARD IVEY SCHOOL OF BUSINESS**
University of Western Ontario, London, Ontario, CANADA. (1997 - 1999)

Dean's Honor List - First in Section. Scholarships awarded by Citibank and Nortel, Canada.

I-MBA (International MBA)
Technology Marketing & Entrepreneurship
TEL AVIV INTERNATIONAL SCHOOL OF MANAGEMENT (TISOM)
Tel Aviv, ISRAEL. (1996 - 1997)

Dean's Honor List - Second in Graduating Class comprising 45 students from 16 countries.
Scholarships awarded by TISOM, Israel and Siemens Germany.

MASTER OF SCIENCE (M.S.) - Materials Science and Engineering
UNIVERSITY OF FLORIDA, Gainesville, Florida, USA. (1988 - 1990)

Top Quartile - Scholarships awarded by the Defense Advanced Research Projects Agency
(DARPA) and the State of Florida, USA.

BACHELOR OF ENGINEERING (B. ENG.) - Mechanical Engineering
UNIVERSITY OF BOMBAY (now Mumbai), Bombay, INDIA. (1983 - 1987)

Top Quartile - First Class with Honors.
Scholarship awarded by Dynacut Superabrasives, India.


PROFESSIONAL AFFILIATIONS

HEALTHCARE INFORMATION AND MANAGEMENT SYSTEMS SOCIETY (HIMSS), Chicago, IL, USA.
AMERICAN HEALTH INFORMATION MANAGEMENT ASSOCIATION (AHIMA), Chicago, IL 60601-5809
AMERICAN MEDICAL INFORMATICS ASSOCIATION (AMIA), Bethesda, MD, USA
THE DIAGNOSTIC MARKETING ASSOCIATION (DxMA), Indianapolis, IN 46290
INTERNATIONAL WHO'S WHO, USA.
CONTINENTAL WHO'S WHO, USA.

Andy Dé - "Renaissance Man" »


"Andy, Thank you for sending me your blogpost on the Personalized Medicine Conference at the Harvard Medical School. I think that it is extraordinarily well-done. You have captured, it seems to me, the main ideas and challenges coming out of the conference. These are indeed the issues the Personalized Medicine Coalition (PMC) wishes to address. We would welcome SAP joining us, and especially your participation in our efforts."

Executive Director, Personalized Medicine Coalition
www.PersonalizedMedicineCoalition.org

Andy Dé "Renaissance Man"

Read Article
"ANDY DE, RENAISSANCE MAN"
  • Three (3) Masters Degrees on Scholarships in Business and Engineering from the US, Israel & Canada
  • Lived in four (4) countries in the last 15 years
  • Proficiency in five (5) languages including English and French
  • Passionate technology visionary and evangelist, prolific blogger, avid reader, occasional poet
  • Intrepid globe-trotter and photo journalist
  • Eclectic foodie (founded Facebook Foodie Community in Dallas)
  • Bollywood DJ of repute in Dallas
  • Self-Actualization thru Gnostic Spirituality and Mysticism
  • Dual citizen of the US and Canada and Overseas Citizen of India

Contact ANDY DÉ

Visionary, Impact driven, Health-Sciences Innovation Strategy, Marketing and Thought Leader - 'Innovation to Revenues from Vision and Strategy to Stellar Execution'.